
Owner & Administrative Operations
Joselyn Nieves
Woman owned · Veteran owned · Operations led
Joselyn believes a business can have its systems together without losing its personality. As Vida’s owner and an Air Force veteran, she brings that balance to the administrative side of the company: attention to detail, honest conversation, and a personal investment in how people are treated.
With an MBA and a bachelor’s degree in Supply Chain Management, she enjoys figuring out how things can work better. For her, a good process should mean less confusion, fewer repeat questions, and a clear next step. Behind the scenes, that means organized records, thoughtful follow up, and getting questions to the right person.
Her vision for Vida is personal: a local company where people feel comfortable asking questions and never feel like just another name in an inbox. Structure matters. So does warmth. She wants people to experience both.
